When God revealed His name to Moses, He said, “I AM that I AM”—a name that carries infinite power, identity, and presence. At His Name Brand, we believe that every time we speak an “I am” statement, we’re echoing the name of the One who created us. I am loved. I am chosen. I am redeemed. These aren’t just affirmations—they’re declarations rooted in the truth of who God is and who we are because of Him. That’s why our Hebrew I AM logo is at the heart of everything we create. It’s more than apparel—it’s a reminder that through His name, you become. In His name, you are.